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Play with Life as EA’s The Sims 3 for Consoles and Handheld Powers Its Way onto Store Shelves
World’s Most Popular Life Simulator Franchise* Ships This Week on the PlayStation 3, Xbox 360, and Nintendo DS with All-New Platform-Specific Features
REDWOOD CITY, Calif. – Oct 25, 2010 (BUSINESS WIRE) — May you smile down on your Sims and bless them with good karma or frown upon them and explore your dark side. The EA Play Label of Electronic Arts Inc. (NASDAQ: ERTS) announced today that The Sims(TM) 3 on PlayStation(R) 3 computer entertainment system, Xbox 360(R) video game and entertainment system and Nintendo DS(TM) ship to retail stores worldwide this week. With all-new features tailored for each platform including “Karma Powers”, achievement-based gameplay, a seamlessly integrated creation exchange on each of the HD platforms, and the first full life simulation on the Nintendo DS, players now have the opportunity to play with life like never before.